Tuesday, June 22, 2021

No Forgive Action

If you’re of a certain age and grew up in NYC you know the thrill of seeing a fully painted train car pulling into the subway station. There’s nothing else like it. FUTURA 2000 was taking things to another level well before graffiti was in any way respected as true art — or commodified by companies looking for street-cred — rocking this classic top-to-bottom full-car back in 1980. He went on to do stellar work for The Clash and others, and produced the stone-classic Phillies Blunt shirts (with SHARP, if I’m not mistaken). To see a corporation which attempts to portray itself as a “street” brand ripping him off (and writing off his legacy), is disgraceful.

Spread the word: boycott The North Face and all affiliated brands (Vans, Supreme, etc.) until they do the right thing and pay the man. And fuck ‘em, boycott them after that too.

Photograph: Martha Cooper

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